When RTE revealed that Nissan was going to be rebranding itself in a new logo, there was much rejoicing among the public.
Now, with the launch of the new Nissan Leaf, it’s fair to say that many have been waiting for the brand to change in a major way.
The new logo has been in the works for some time, but the final decision on what to change has been a matter of months.
It’s been an extensive process that has involved a huge amount of hard work by Nissan’s design and development team.
To put it simply, it involved a lot of trial and error.
We asked Nissan’s creative director, Jens Schulze, to give us an overview of the process.
“The first thing we did was to get a rough idea of the look we wanted, and that’s when we started the process,” he said.
Jens Schüller is a former automotive designer and head of design at Nissan Design Group.
We’ve spent a long time with the team, so we have a good understanding of the vision Nissan wanted to put out on the market, and so we tried to get as much information from them as possible, he explained.
“Then we went back and forth with various concepts that were considered.
And it took a while for all of them to be accepted by Nissan.
And at the end of the day, it was a process of trial-and-error.
The logo, which was designed by Jens and was a very important part of our identity, was a huge challenge, he said, adding that it was also a big challenge for the design team to come up with something that matched the new Leaf’s new look.
I’m not sure how you can design something that’s going to become the most recognisable Nissan logo, he added.”
We needed to make sure that everything fits together perfectly, so there was a lot that went into this.
The design team was really well-equipped, and we were very lucky to have the right people working with us.
It was very, very, happy.
“So what did they come up.
At the end, Jenga was chosen as the final choice, he admitted.
When Jengas name was announced, we were delighted, he noted, but we realised that we were going to have to come back to the drawing board.”
There were a few elements that we didn’t really like, like the red stripe and the logo’s silhouette.
So we decided to make something else,” he explained, referring to the new logo’s red outline.”
So we went into a lot more detail and decided to do a very, different logo,” he continued.”
It’s a very different colour scheme and we made the shape of the logo to match the shape that Jengs name is.
We wanted to create a logo that is not too bright or too dark, and then we put it on the vehicle.
“The new Leaf was going into production this week, so it was very important to have a new brand to build on the back of.
We had to do it in the right way.”
Jenga has designed a number of Nissan vehicles, including the E-Type and Juke, and he has worked closely with Nissan Design for many years.
After years of working on the company’s iconic E-Class, Jangas signature design style is seen in a wide range of products, including cars, boats and even planes.
The new company, Nissan Leaf was unveiled in September, in what is seen as a bold move for a new company in the automotive world.
The brand is known for its sleek and minimalist design and has been gaining traction with its new Leaf and J-Design line of electric cars.
The Leaf is expected to go on sale later this year, with a price tag of around £36,500.
Jengas design style has become very well-known around the world, with other car designers having also worked with the brand.
One of the designers on the team is Hans-Joachim Jeng, who has worked for several years with the company.
He explained how he approached the new name change.
“I thought, ‘why shouldn’t we have another name?
This is Nissan and I’m a designer, so why not make something new?’
I think that we have done some great work for the company in a short period of time,” he told us.
Nissan’s current logo has a lot to do with the name Nissan, but Jeng has also had his eye on other aspects of the brand’s heritage.
“If you look at the original Nissan logo – it’s got the lion’s share of the lion in the centre of the emblem, which is a symbol of Nissan.
But the lion also has a lion’s paw on its shoulder, which represents the power of